Onlineincasso.nl chooses Orange Juice

The SAAS platform OnlineIncasso.nl has selected digital agency Orange Juice as its digital partner for the next 3 years. The collaboration began in mid-2022 and includes all online marketing activities for the online platform. 

Onlineincasso.nl offers entrepreneurs a simple method to send a final reminder or official collection letter themselves when a customer has not paid on time. The entrepreneur can create and manage the case independently, maintaining full control. In many cases, a final reminder via the platform www.onlineincasso.nl proves sufficient to prompt the customer to settle the outstanding invoice. If payment is unfortunately still not received, the entrepreneur can send an official collection letter, which may also include charging collection costs. In the worst-case scenario, the claim can be transferred to a bailiff through the platform, having properly structured the case through the previous steps. OnlineIncasso.nl contributes to improving cash flow for entrepreneurs, thereby ensuring a financially healthy business operation in the long term. 

Online Incasso Blog Omslag 2

The team of online marketers at Orange Juice focuses on enhancing online visibility and findability through SEO, SEA, LinkedIn, email marketing, and affiliate marketing efforts. As a prototype for affiliate marketing, a website with content on payment terms and debtor management has been created at www.betaaltermijn.nl. Additionally, the team works on conversion rate optimization (CRO) through A/B testing, user research, and data analysis. Real-time results are visible in an online marketing dashboard accessed daily by both the client and the Orange Juice team. 

Everything is geared towards rapid growth in the number of users and transactions, given the fully scalable business model. Simultaneously, a development team is expanding the platform's functionalities. There are ambitions to expand into other countries in Western Europe in the future. 

Orange Juice is very excited about this partnership, where we can fully deploy our data-driven marketing approach. It's a multi-year collaboration based on equality and mutual trust.
Remco van Nieuwenhoven CEO Orange Juice

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